OASIS – The V&A Collection

Really loved the V&S collection by Oasis this summer for their SS15 collection. Using more or less one print and adapting it commercially into different product types – this was really infuential when thinking about my final collection. Having visited Westfield, Stratford store it was really interesting to see parts of the range and how it had been VMed. I think Oasis really considered their target customer and suited the brand perfectly.

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“THE PRINT STORY
Designed by:
William Kilburn, 1745-1818

Before turning his hand to textiles, William Kilburn
was a botanical illustrator famous for recreating
naturalistic flowers and plants.”

Link to website: http://www.oasis-stores.com/

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UK’s John Lewis to introduce in-store spa concept

Paula Nickolds, Buying and Brand Director, John Lewis said: “We know that today shoppers want more than just products when they walk through our shop doors; they also want a space where they can enjoy new experiences and relax with friends and family. We always strive to offer our customers an exciting and inspiring shopping experience and today’s announcement builds on this ambition. Our existing beauty and spa offers have been really successful and we wanted to find a way to take these to the next level.”

Article can be found:

http://uk.fashionmag.com/news/UK-s-John-Lewis-to-introduce-in-store-spa-concept,555886.html#utm_source=newsletter&utm_medium=email